REFUNCTIONALIZATION OF CULTURAL HERITAGE AND THE NEW SOCIAL AND SPACIAL ORGANIZATION IN TUMBLED URBAN LOCALITIES

Abstract

This article is based on the analysis of the refunctionalization of Brazilian cultural heritage, focusing on the rationality of the global hegemonic capital, applied in urban kernel localities stumbled by strategies of intervention and production of urban space. In order to elaborate on such, a theoretic approach is presented regarding the geographic space specifically concerned, tourism and cultural patrimony, in respective relevance. In its transition between its attached cultural value to its imposed exchange value, or simply in its transformation into a target of commercialization, it is feasibly verifiable that the social geographic organization of these urban kernel localities become candid examples of evidence of the perverse imposition of economic globalization, which intensifies the process of geographic social segregation and esthetic vulgarizing of such locales.