Fake news e seus aspectos sociais e psicológicos

Abstract

Fake news is a contemporary phenomenon, although its existence can be traced back to other moments in society. The acceptance and sharing of false information is intriguing and challenges rationality. So, how can such behavior be explained? In this context, we present a theoretical and reflective study grounded in psychological frameworks, drawing upon the works of Freud (1921), Maffesoli (2010), and Pilati (2018), with the aim of understanding the underlying factors that lead individuals to believe in and share fake news. This analysis addresses elements such as cognitive biases, emotional responses, and the dynamics of social media. The study highlights how cognitive distortions and confirmation bias drive individuals to accept information that reinforces their pre-existing beliefs, often disregarding the accuracy of facts and sources. Furthermore, it examines the emotional impact of fake news, which frequently manipulate fears and desires, thereby facilitating their acceptance and dissemination. It also considers the role of social media platforms in amplifying the spread of disinformation due to their rapid-sharing capabilities and algorithms that prioritize sensationalist content. We conclude that the spread of Fake news is a multifaceted phenomenon, shaped by interconnected psychological and social processes. To address this issue, it is essential to develop educational strategies aimed at raising awareness of cognitive biases and the implications of disinformation, while also promoting a critical and responsible approach in digital interactions.